The online ad world is changing fast. Google AdSense is facing competition from many new ad networks. With over 58 million sites using AdSense, new publishers are looking for better options. They want higher earnings, flexible prices, and the latest ad tech.
In this article, we’ll look at the top 10 AdSense alternatives for new websites in 2024. We’ll focus on platforms with special features and the potential for better earnings for new digital publishers.
Key Takeaways
- Google AdSense still dominates the online advertising market, but new publishers are seeking alternatives due to its limitations.
- Emerging ad networks like Adsterra and Monetag offer higher revenue shares, flexible pricing, and advanced ad technologies.
- Evaluating factors such as revenue sharing models, payment terms, and available ad formats is crucial when choosing an ad network.
- Traffic requirements and platform accessibility can also be important considerations for new publishers.
- Diversifying ad revenue sources beyond Google AdSense can help new websites optimise their monetisation strategies.
Understanding Google AdSense and Its Limitations
Google AdSense was launched in 2003. It’s a way for website owners to make money by showing ads on their sites. Publishers just need to add a code to their pages. AdSense then auctions off ad space and shares the money with the publisher.
What is Google AdSense?
Google AdSense connects advertisers with publishers. It lets publishers make money from ads on their sites. By adding the AdSense code, publishers can show ads that match their audience’s interests. They earn a part of the money from clicks or views.
Common Limitations of AdSense
- Lower payouts: AdSense gives publishers about 32% of the ad money, leaving them with less.
- Limited ad customisation: Publishers have little control over ad appearance and placement, affecting the site’s look.
- Potential UX impact: AdSense ads can sometimes mess with the site’s layout, especially on mobiles.
Why Publishers Seek Alternatives
Many publishers are looking for better options than AdSense. They want higher earnings, more control over ads, and better support. AdSense’s 32% share and strict rules push them to find alternatives that meet their needs and improve the user experience.
Ad Network Minimum Traffic Requirement Payment Threshold Publift 500,000 page views per month $2,000 per month Newor Media 30,000 site visitors per month No data Google AdSense No traffic requirement $100 Media.Net No data $100 Infolinks No traffic requirement $50 Propeller Ads No traffic requirement $5 Adsterra No traffic requirement $5 AdThrive 100,000 site visitors per month Net 45 payment basis Mediavine 25,000 site sessions per month Net 65 payment basis Adpushup No traffic requirement No data
Top 10 AdSense Alternatives For New Fresh Websites
If you’re new to website ownership, you might want to look beyond Google AdSense. You could find better options that offer more flexibility, higher earnings, and work with less traffic. Here are 10 top alternatives to consider for your new site:
- Adsterra: This ad network stands out for its variety of ad formats and higher payouts. It’s a favourite among publishers looking to boost their earnings.
- Monetag: Monetag is great for new sites. It offers flexible payment options and works with low traffic, making it perfect for just starting out.
- Mediavine: Known for its high earning potential and easy-to-use interface, Mediavine is a top choice. It requires at least 50,000 sessions a month.
- Publift: Publift helps publishers by offering custom ad designs and connecting them with multiple demand partners. It’s suitable for sites with as few as 10,000 monthly pageviews.
These ad networks use advanced tech like header bidding and real-time bidding to help publishers earn more. By checking out Adsterra, Monetag, and other ad networks comparison options, new website monetisation can be more effective.
Ad Network Minimum Traffic Revenue Potential Key Features Adsterra No Minimum High Diverse ad formats, higher payouts Monetag No Minimum Moderate Flexible payment options, low traffic requirements Mediavine 50,000 sessions/month High High revenue potential, user-friendly interface Publift 10,000 pageviews/month Moderate Custom ad unit designs, multiple demand partners
Exploring these alternative ad networks can open up more website monetisation chances. It helps new site owners find the best match for their specific needs and traffic levels.
Essential Features to Consider When Choosing an Ad Network
When picking an alternative to Google AdSense, it’s key to look at what each ad network offers. Things like how they share revenue, their payment terms, and the types of ads they have are important. These factors can greatly affect how much money you make and how your website feels to users.
Revenue Sharing Models
Most ad networks share a percentage of the money they make with publishers. Google AdSense gives 68% to publishers. But, networks like Mediavine and AdThrive can give up to 80%. Knowing this is important for making more money from your website’s ads.
Payment Terms and Thresholds
How and when you get paid can differ a lot between ad networks. For example, AdSense needs you to make £100 before you can get paid. But, other places might pay you sooner or with a lower minimum. Choosing the right payment plan is important for steady income from your ads.
Available Ad Formats
The variety of ads a network offers is also very important. Look for networks that have lots of options, like display ads, native ads, video ads, and ads that work well on mobile. This lets you match the ads to your website and audience better, which can make more money and keep users happy.
Some top ad networks, like Mediavine and Publift, also have special tools for targeting ads and designing them yourself. These tools can make ads work better and increase your earnings.
“Diversifying your ad revenue streams is key to long-term sustainability in the digital publishing landscape.”
By carefully checking out the revenue sharing, payment plans, and ad types of different networks, you can choose the best one for your website. Finding the right mix of these features is key to making more money from your ads.
Traffic Requirements and Platform Accessibility
Choosing the right ad network is key. It’s important to look at website traffic and platform accessibility. Google AdSense doesn’t have strict traffic rules, but successful sites usually get 2,000 daily visits. Other networks like Mediavine need 50,000 sessions a month, while some are more flexible.
It’s also vital to check if your site fits the network’s niche. This ensures your site meets their criteria. This way, you find the best ad network for your site’s traffic and future growth.
By carefully looking at traffic and accessibility, you can choose wisely. This choice helps your site grow its revenue. It also makes sure your content is well-monitored and your audience has a great experience.
FAQ
What is Google AdSense and how does it work?
Google AdSense is a way for website owners to make money by showing ads. They add a code to their site, and AdSense holds auctions for ad spots.
What are the common limitations of Google AdSense?
AdSense’s main drawbacks include lower earnings and limited ad options. It also has strict rules and takes 32% of revenue. These issues make publishers look for other ad networks.
Why do publishers seek alternatives to Google AdSense?
Publishers want better earnings and more control over ads. They look for platforms with higher payouts, flexible pricing, and advanced ad tech. This helps them improve their ad experience and earnings.
What are the top 10 AdSense alternatives for new websites in 2024?
Top alternatives for 2024 include Adsterra, Monetag, Mediavine, and Publift. They offer diverse ad formats, higher earnings, and flexible payments. These features help publishers increase their revenue.
What should publishers consider when choosing an ad network as an alternative to AdSense?
Publishers should look at revenue models, payment terms, ad formats, and traffic needs. It’s crucial to match the network with the website’s specific needs and growth goals.
What are the traffic requirements for different ad networks?
Traffic needs vary among networks. AdSense doesn’t have strict traffic rules, but successful sites usually have 2,000 daily visits. Mediavine requires 50,000 monthly sessions. Publishers should consider their current traffic and future growth when choosing a network.
